The packaging industry is constantly evolving, with new technologies and trends emerging every year. Amidst this dynamic landscape, a single individual has stood out as a steadfast voice of authority and expertise: Lisa McTigue Pierce, Executive Editor of Packaging Digest. With a career spanning over four decades, Pierce has been a driving force behind the publication’s ability to stay at the forefront of packaging developments. A **Pioneering Spirit** in Packaging Journalism
Pierce’s journey in packaging journalism began in 1982, when she started working as a sales secretary for Package Engineering magazine. Over the years, she demonstrated a remarkable ability to identify emerging trends and adapt to changing market dynamics. Her superpower lies in her capacity to stay informed about the latest developments in packaging, from extended producer responsibility (EPR) to ecommerce, and new technologies like artificial intelligence (AI) and digitization.
- Pierce has been a packaging media journalist since 1982, covering various aspects of the industry, including brand owners, packaging material converters, and consumers.
- She has a keen eye for spotting emerging market trends that often transform packaging departments.
- Her ability to analyze complex information and communicate it in an accessible way has made her a highly respected voice in the industry.
A History of Leadership in Packaging Associations
Pierce’s involvement in packaging associations extends far beyond her work as a journalist. She has been a member of several trade associations, including the Institute of Packaging Professionals (IoPP) and the International Packaging Press Organisation (IPPO). Her roles within these organizations demonstrate her commitment to the industry and her desire to contribute to its growth and development.
| Pierce’s Role in the IoPP | April 2000 to June 2006: Member of the Chicago Chapter Board |
| Pierce’s Role in the IPPO | 1999 to present: Member, Board Member (May 2017 to May 2023) and Secretary General (May 2023 – Present) |
A Diverse Career in Packaging Journalism
Throughout her career, Pierce has worked for various companies, including Cahners Publishing Co., Independent Publishing, Stagnito Communications, MWC Co., Ascend Media Co., BNP Media, UBM, and Informa. Her versatility has allowed her to cover a wide range of topics, from packaging sustainability to consumer insights.
- Pierce started her career in 1982 as a sales secretary for Package Engineering magazine, a leading North American business-to-business publisher at the time.
- She rose through the ranks, earning seven promotions during her 11 years at Cahners Publishing Co.
- Pierce has worked as a journalist, editor, and content leader for various publications, including Packaging Digest, Flexible Packaging, and Food & Beverage Packaging.
Awards and Recognition
Pierce’s exceptional work has earned her numerous awards and citations. She has received Editorial Excellence awards for her content management and strategy, as well as recognition as a subject matter expert in packaging.
- Pierce has been interviewed by media outlets, including major publications and industry-specific journals.
- She has written several chapters for books, including “The Future of Packaging: From Linear to Circular” and “Taking the Tough Road.”
Expert Insights and Industry Recognition
As a respected voice in the packaging industry, Pierce has shared her expertise through various platforms. She has been a featured speaker at numerous events, including the Closure and Container Manufacturer’s Association, the Institute of Packaging Professionals, and PMMI, The Association for Packaging and Processing Technologies.
| Some of Pierce’s notable appearances include | Closure and Container Manufacturer’s Association | Institute of Packaging Professionals | PMMI, The Association for Packaging and Processing Technologies |
Concluding Thoughts
Lisa McTigue Pierce is an exemplary figure in the packaging industry, with a career spanning over four decades. Her expertise, leadership, and commitment to the industry have earned her a well-deserved reputation as a trusted voice and authority in packaging journalism. As the Executive Editor of Packaging Digest, Pierce continues to shape the industry’s narrative, providing valuable insights and guidance to those who follow in her footsteps. Her legacy will undoubtedly endure, inspiring future generations of packaging professionals to make a lasting impact on the industry.
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